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Umcimbi we-Thrift Brand Wakha Izibopho Zomphakathi E-Jeddah
Hlangana nomphakathi we-Monochrome, umkhiqizo kanye nomhleli womcimbi oshintsha indawo yokuthengisa kubathengi abaqaphela imvelo.
Isifinyezo se-athikili:
- Umphakathi we-Monochrome uqala umcimbi wawo othi “One Roof” ngo-Okthoba 3 e-Jeddah's Ar Rawdah District.
- Umhleli womcimbi osekelwe e-Jeddah uhlabana ngokwenziwa kanye nemfashini ehamba kancane, emzamweni wokunciphisa udoti nokukhuthaza ukusimama. Ngaphezu kwalokho, ikhuthaza ukusebenzisana phakathi kwamakhasimende, abadali abasha, namaSaudis ahamba phambili ngemfashini.
Uma uthanda ukudla, imfashini, umculo, namasiko, khona-ke isitolo somphakathi we-Monochrome singase sibe esakho. Kwenzeka ngo-Okthoba 3 kuya ku-4, 2024, umcimbi wokuthenga uhlanganisa konke lokhu esifundeni sase-Jeddah ‘s Ar Rawdah. Isihloko esithi “One Roof,” umcimbi unikeza okungaphezu nje kokwelapha okudayisa. Ngenkathi uphequlula amatheyiphu nezinsiza ezikhethwe ngokucophelela, uthola futhi ukujabulela amakhonsathi abukhoma namaseshini okupenda ubuso. Ngaphezu kwalokho, uthola isampula yokudla neziphuzo ubusuku bonke. Umcimbi uqala ngo-5:00 ntambama uphele ngo-12:00 ekuseni Sway your hips bese unqekuzisa ikhanda ngesigqi esidlalwa yizihlabani zasendaweni u-DJ Odee no-DJ Roody. I-“One Roof” ingezinye zezinhlelo eziningi ezihlelwe yi-Monochrome Community, umhleli wemicimbi ozimele. Kudinga ukuziqhenya hhayi nje ngokuletha imiqondo ekuphileni, kodwa ukwakha umuzwa womphakathi kanye nokukhuthaza ukusimama.
Kwaqala kanjani konke
Engxoxweni ne-Arab News, umsunguli woMphakathi we-Monochrome u-Faris Al-Manea wabelane ngokuthi waliqala kanjani ibhizinisi lesitolo esithengisa izinto ezithengisayo. “Isizathu esikhulu esenza ngidale i-thrift store ekuqaleni ukuthi ngangingumuntu othengisa izinto futhi ngabona ukuthi iJeddah yayingenazo izitolo eziningi ngaleso sikhathi,” echaza. Ekuqaleni, u-Al-Manea wanikezela ngokuthengisa imikhiqizo yekhasimende ku-inthanethi. Wabe esebona abantu abaningi bedayisa izincwadi. Kungaleso sikhathi lapho yena nozakwabo owayenaye ebhizinisini ngaleso sikhathi bacabanga ukuvula isitolo sezincwadi ezingasetshenzwa. Ngokuhlela imicimbi yokuphequlula izincwadi, bafunda izinto ezibalulekile zokubamba imisebenzi enjalo njalo. Ngokushesha, Umphakathi We-Monochrome wazalwa. Ngaphandle kokuthenga izinto eziningi eziseke zasetshenziswa, amakhasimende akwazi ukuxhumana nokudla nomculo. Umphakathi usukhule ubamba imicimbi yemfashini, izikhathi zejamu, imicimbi yobuciko, ubusuku bemidlalo yebhodi, nokunye okunjalo.
Ukusebenziseka kompetha ngokuthenga kwezitolo
U-Al-Manea uphinde wafuna ukubekela inselele umbono wokuthi ukuthenga noma ukuba nempahla obekungeyomunye umuntu ngaphambilini kuyize. “Thina siwumphakathi sikuthatha njengento engafanele ukuba nempahla noma ukuthenga amasekeni noma ngabe yizimpahla zokugqoka noma zasendlini zansuku zonke,” usho kanje. “Ngaqala ngethemba lokuthi mhlawumbe kancane kancane ngingawushintsha lowo mcabango. Kungumqondo ophelelwe yisikhathi kakhulu ongenasisekelo sangempela esinengqondo. Kungani ungaphuma uyothenga ihoodie engu-SR600 ($160) kuyilapho ungathenga efanayo ecishe ibe sesimweni esihle kakhulu nge-SR100?”
Ukwenza umnyakazo we-eco-conscious
Isimo se-Thrift selokhu sakhula e-Saudi Arabia, futhi abathengi abaqaphela kakhulu imvelo bakhetha ukuthenga izinto ezithandwa ngaphambili. Ngaphambilini owawudume ngawo-1960 nawo-1980, lo mkhuba ubuya ngokushesha . Kulezi zinsuku, izizukulwane ezincane ziyithakasele kakhulu njengoba zifuna ezinye izindlela zemfashini esheshayo. Ukuthenga amasekeni akusizi nje kuphela abathengi ukuthi bonge imali kodwa futhi kunciphisa ukumosha futhi kukhuthaze ukugaywa kabusha nokwenyusa amabhayisikili. Ngaphezu kwalokho, izitolo eziningi ezithengisa izinto ezithengiswayo zibuyisela emphakathini ngokuqongelela imali yezinhlangano ezisiza abampofu noma ngokwamukela iminikelo ngohlobo oluthile. Umphakathi we-Monochrome usuphenduke indawo yemakethe kuphela—umnyakazo wamasiko. Imicimbi yakhona iheha imindeni, abasunguli, nabantu abathanda imfashini, bonke abanentshisekelo efanayo ekuqhubekeni phambili namasiko endawo. Ngokuhlanganisa la maqembu, i-Monochrome ibe negalelo ekudaleni indawo yamasiko ebandakanya wonke umuntu e-Jeddah. Isithombe ngu-freepik